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Peter Stasiowski
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  • Pittsfield, MA
  • United States
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I'd likely respond to infomercials and these kinds of "soft-sell" approaches if they were customized to my needs. This is a reason why I don't mind that Google lists ads for all kinds of things I probably want. Your other point, Peter, about not see…
May 17
When marketing is a fist, everything looks like a mouth Punched In The MouthSee more funny pictures and videos at Fugly. See more funny pictures and videos at Fugly.' /> Maybe this particular image is not the best marketing strategy, but I see yo…
May 13
Rick Murnane and Peter Stasiowski are now friends
May 13
Peter Stasiowski added a blog post
There seems to be a huge trend in our industry for promoting itself via the “soft-sell” education, often in the form of advertorials (which are really infomercials for a different medium). We seem to get so wrapped up in the particulars, manufacturi…
May 13
May 10
Peter Stasiowski updated their profile photo
February 17
The low end of the journalistic spectrum is occupied by those who produce for broadcast television. Don't let the ABC News logo fool you, their primary concern isn't fairness, balance or accuracy, it's ratings. A better angle would have been a story…
December 30, 2009
Peter Stasiowski is now a member of Surface and Panel Community
December 11, 2009

Peter Stasiowski's Blog

Peter Stasiowski

Marketing Rant: Do you respond to infomercials?

There seems to be a huge trend in our industry for promoting itself via the “soft-sell” education, often in the form of advertorials (which are really infomercials for a different medium). We seem to get so wrapped up in the particulars, manufacturing processes and technologies that I sometimes wonder if our market can’t see the forest for the trees. While education is an effective strategy to some degree, a wise man onContinue

Posted on May 13, 2010 at 7:13am — 2 Comments

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